Blog Posts

What is Hypnosis NLP James Pesch Life Coach Sales Trainer Communication Expert

What is Hypnosis & NLP?




Firstly, why would any well-educated Linguist, Life Coach, or Neuro-Linguistic Programmer be afraid to use a term that has a long and studied history in therapeutic, political, & professional settings like Hypnosis?

Unfortunately, there are many reasons someone may misunderstand hypnosis to the point of irrational fear. Maybe a caretaker or mentor (with no education or research on the subject) insinuated that the skill might have something to do with 

  • dark magic or a sinister art,
  • super-power,
  • special gift or

as something only heavyweight linguists can comprehend and practice, hypnotic language is actually very straightforward & doesn’t take a brilliant mind to uncover. The phenomenon known as “Hypnosis” really began being recorded with the emergence of Franz Friedrich Anton Mesmer around 1778 A.D., a German physician who developed a healing technique called “mesmerism” that is the historical antecedent of hypnosis. This is also where we get the term “mesmerized.”

By definition, hypnotic language causes the conscious human mind to experience a hypnotic “trance,” sometimes referred to as a focused mental state and often accompanied by behavioral compliance, but a “trance” is simply a highly focused state of attention, hypnotic language is basically a pattern of language often referred to as PACING & LEADING in NLP which focuses the attention and turns it inward into the imagination through use of Causal Phrases.

i.e. due to the structure of most languages, when there is an “if” at the beginning of a sentence, we expect this “if” to be connected causally to a “then,” following. In fact, most listeners or readers won’t fully process anything between the two words until we hear the “then.” This is an example of using Causal Phrases.

So, as a Hypnotist, NLP Practitioner, & Life Coach, I no longer shy away from the term “Hypnosis,” but I rarely ever practice the theatrical type of hypnotic entertainment that seems to permeate the entertainment industry and draws negative attention and scrutiny, unless I am demonstrating how cult leaders, ministers, and preachers use this effect to their advantage in religious services and ceremonies.

Most people don’t need the theatrics for Hypnosis or NLP to be highly effective in connecting them with the outcomes and positive emotions they truly desire, and for the most part, I have found, it is just as fast and effective without the dramatic, entertainment aspect where people seem to lose consciousness.

NOTE: I personally do not use this modality for pain therapy or pain management unless a medical doctor and in some rare cases, a psychiatrist or psychologist is also fully aware and has signed off on this specific form of “therapy.”


I’m often asked, “Does hypnosis work if the person doesn’t believe in it or if the person doesn’t want it to work?” My answer is a bit more complex than people want to hear. Because Hypnosis/NLP are not well understood, there are many misconceptions which should be addressed before we move along.

In short, what is happening is nothing more than tapping into our natural tendency as a species for social compliance. Concerning hypnosis, no one is really losing consciousness. Nothing physical is happening. No one, under the influence of hypnosis, is literally being mind controlled. Although, to the subject it may feel this way and even be communicated this way.

Let me explain. Hypnosis uses and relies entirely on the beliefs of the person being hypnotized in order to create a placebo effect within the mind of the person being hypnotized.

All that matters is what that person believes. A skilled hypnotist knows many tricks, ways, and methods to be extremely convincing, and elicit the beliefs in what is occurring to relate to the “trance,” but without the person being convinced, there will be little to no effect on anyone.


Many Hypnotists and NLP Trainers/Practitioners rely heavily on Eye Fixation to induce a “trance” state. Eye Fixation is merely instructing the subject to focus their attention on a spot on a wall, an object which is fixed or in motion, or my favorite a specific spot on their own hand as it moves toward their face at the rate that they begin to go “under” or “to sleep,” which is nothing more than presupposing that it will begin to drift gradually toward their eyes and they will at this same rate “go to sleep.”

It is unclear whether this method is to ensure that you have the full attention of the subject or whether there is a connection to the mind’s imagination and the necessity to avoid distraction. It is also unclear whether or not this method is necessary in some cases as I have found it to be an easy technique on some and not necessary at all for others.

I personally, only occasionally rely on eye fixation and typically during a snap handshake induction wherein I need to demonstrate a dramatic and sudden ability to put someone into a hypnotic “trance.” Therefore, I will focus mostly on Language Patterns in this article and will write a more full synopsis of Eye Fixation at a later time.

For more information on the classic form of Eye Fixation Hypnotic Inductions, CLICK HERE.


DISCLAIMER: **These techniques and methods are extremely POWERFUL and INFLUENTIAL, always assess and take priority in ensuring that the emotional and mental state of the person you are “hypnotizing” is healthy. Be forewarned, if you choose to use these methods solely for personal gain, people will begin to distance themselves from you; don’t be an idiot. Use the same ethical and moral compass you would want used when someone is dealing with you. When in doubt, JUST DON’T.**

Trust always precedes permission and influence. Obtaining permission in order for hypnosis to be effective depends upon the amount of trust that the audience has in the Practitioner.

Interest in hypnotic language patterns has grown alongside interest in the work of Milton H. Erickson, who pioneered the “indirect” or permissive approach to hypnosis, and it is not only a good practice to always ask for permission before beginning to use the Hypnotic Language Patterns below, it is also an ethical necessity.


Before Erickson, subjects were basically told what to do, ie

“you are feeling sleepy.”  

Whilst this approach works for some people (around 30% of the population,) Erickson realized that the majority of us dislike being told what to do, and will tend to resist any suggestions that are made to us in a forceful manner.

Additionally, the internal, imaginative reality of the listener is unlikely to match what is being said to them if the suggestions are too specific or controversial. A hypnotist or NLP Practitioner might suggest that the listener is relaxing on a beautiful beach with golden sand, but perhaps the beach in their imagination is a shingle beach, or perhaps they got lost on a beach as a child and have hated beaches ever since.

Regardless of whether or not it works in this case, the discrepancy between what’s being said and what’s going on inside the head of the listener will disrupt the hypnotic trance and any useful suggestions the hypnotist might make will be lost, ignored or refused.


Indirect language patterns get around this issue in two ways. Firstly, by structuring language in such a way that your attention is focused and turned inwards, where it will search for meaning. The Ericksonian equivalent of

“you are feeling sleepy”

would be something like

“and perhaps, as you sit there now, listening to the sound of my voice, here, you might begin to notice a pleasant feeling of drowsiness.” 

It doesn’t seem necessary or productive to argue with a statement like that.  At no point during that snatch of words are you being told that you’re experiencing something, nor are you commanded to do something; in other words, you might notice something, or you might not, and the brain begins seeking ways to first understand what is being said due to the Causal Phrases being introduced,

These Causal Phrases are also referred to as p>q statements or “conditional statements.” For Example: If there is an “either” at the beginning of a thought, we instinctively seek the “or” which will be following) and then turns the cognitive attention inward to see what feelings are being noticed which, of course, is inherently trance inducing.

Secondly, indirect hypnotic language is permissive, which means that you are given maximum freedom to interpret what is being said to you in a way that makes sense to you personally.  So the Ericksonian equivalent of

“you can imagine relaxing on a beautiful golden beach”

might be

“now, as you may have already noticed, there will have been a time and a place in your life, where you’ve felt perfectly relaxed, and completely at ease, and I wonder if you’re able to get a sense of that right now?”

As with the previous example, at no point with the Erickson Pattern are you directly instructed to experience something specific inside your imagination.  The Practitioner has just introduced a fairly safe assumption. Most people can honestly admit to having felt perfectly relaxed at some point in their lives, even if it was only for five minutes, some fifteen years ago.

By subtly and strategically stringing together Causal Phrases with an ambiguous or vague outline of a

“time and a place”

when this has happened, the listener is left to fill in the details themselves which most of us are happy to do.

Attention is focused inward as the listener sorts through their own experiences to find a memory of a time when they did feel perfectly relaxed.  By focusing and remembering that time, of course, the limbic system and mirror neurons generate the feelings they had at that time, reproducing that sense of relaxation in the present moment, now.


There are a number of “tools of the trade” that hypnotists use to produce this permissive, attention-focusing effect, together and in conjunction with specific language patterns.  Examples include the “yes set”, a series of statements which you can’t help but agree with, since they’re self-evidently true, so that you’re more likely to agree with whatever comes next.  An example might be

“so, you’ve come here this morning, and you’re sitting in that chair now, listening to the sound of my voice, and already beginning to get a sense of how deeply you can relax here today.”

Closely related to that are the use of Truisms, aspects of behavior or experience which cannot reasonably be denied

“you already know how to relax, don’t you?”

That “don’t you?” at the end is another favorite hypnotic language pattern, a “tag question” also known as a Presuppostion, which presupposes or assumes that any vague or ambiguous statement before it or after it is a true fact making the suggestions less direct and easier to accept, “And it does, doesn’t it?”

Similarly, suggestions are more likely to be accepted if they’re added to a truism, even if the two things don’t necessarily follow

“and because you already know how to relax, you can relax even deeper here today as you listen to the sound of my voice.”

Finally, Hypnotists also offer illusory choices or “double binds” to achieve desired outcomes.

“Now, I don’t know whether you will relax now or in a moment. . .”

presupposes that you will relax, the only question being “when?”

Another popular use is that of nominalizations, or words that have no intrinsic meaning in themselves, but they are being used as Nouns such as

  • relaxation,
  • calm,
  • tranquility,
  • safe,
  • secure,
  • pleasant,

and words like

  • Impactful
  • Difficulty
  • Itensity

mean different things to different people, and although they are being used as Nouns, you can’t put them in a wheelbarrow and that is a good test of whether or not the Noun being used is a Nominalization or just a noun. Once again, the mind of the listener naturally turns inward when it hears words like these to attach individual meaning to them, which produces a trance-like state.

These techniques, and others like them, are designed to create the trance or hypnotic state, which makes the unconscious mind more readily available to receive new information.  Hypnotic language also involves delivering that information in a form which the unconscious mind is more likely to accept.

Deliberate confusion and ambiguity, metaphors, puns, analogies, stories and so on are all ways of smuggling the message in past the conscious mind, which tends to be more critical and analytical.


Finally, it’s worth bearing in mind and discussing the dark side of Persuasive & Hypnotic Language Patterns in that

  • politicians,
  • advertisers and
  • salespeople

are all well aware of hypnotic language patterns, although it takes real determination to become skilled, deliberate, and masterful, a basic familiarity with these patterns can help you to defend yourself against those who don’t necessarily have your best interests at heart.

As a Practitioner, or someone interested in learning how to use Language Patterns to better communicate with children, colleagues, romantic partners, you must understand how to develop Well-Formed Outcomes, so chances are you won’t be causing anyone to cluck like a chicken anytime soon. If you are interested, however, in discovering more then it might be time to hire me as a Coach.




James is a Human Behavioral Specialist living in Tulsa, who is skilled in Linguistics, NLP, Mentalism, & Counseling, creating content so YOU WILL “Be your own HERO.” -James Pesch

The PATREON PAGE…………………………►

The Website…………………………►





Share this:

Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.


This foundational exercise is guaranteed to help you gain clarity and understanding of your goals
Something went wrong. Please check your entries and try again.